Hello again.
Today's post is about the co-author of a well known business
start up guide called “The Beermat Entrepreneur”.
Mike Southon is both an entrepreneur and business mentor and
also writes regularly for the Mail on Sunday and the Financial Times about small businesses
and entrepreneurship.
The Beermat Entrepreneur is a business self-help book aimed
at people who have an idea for a business and need to know how to take it to
the next stage and turn the idea into a viable business.
Whilst the book is a recommended read for aspiring
entrepreneurs, this post seeks to guide you to some useful resources on Mike
Southon’s own website.
If you so desire (and can afford to!) you can book Mike for
a personal appearance from here, but there are a number of other free resources
that may be of more interest.
There are a number of free guides to download, some linked
to the “Beermat” series but others, such as the useful “Sales pipeline simple
spreadsheet”, that are good tools.
The site also contains a business E-zine and blogs, that answer a range of small
business related questions in a concise format. The blogs cover areas such as
investment, finance, internet marketing, sales and creativity and are written
by a number of guest “experts” as well as by Mike himself.
You can register to receive some further freebies and weekly
business articles should you wish to.
The fact that Mike is a business mentor shows through on the
site, which gathers some interesting information together and delivers them in
easy to read, bite-size chunks.
In an age of information overload, particularly for small
business wannabees, that makes a refreshing change!
The link is below, I hope it provides some inspiration!
Until next time.
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